Where Did the More You Know Come From
| The More You Know | |
|---|---|
 2019 logo | |
| Production | |
| Production company | NBCUniversal |
| Release | |
| Original network | NBC networks |
| Original release | September 9, 1989 (1989-09-09) – nowadays |
| Chronology | |
| Preceded by | One to Grow On (1983–1989) |
| External links | |
| Website | |
The More Y'all Know is a series of public service announcements (PSAs) broadcast on the NBC family unit of channels in the United States and other locations, featuring educational letters. These PSAs are broadcast occasionally during NBC's network programming.
The spots characteristic personalities from various NBC shows, every bit well as other notable figures such as U.S. Presidents. Tom Brokaw was the commencement person to do The More Yous Know spot; information technology aired on NBC in September 1989, succeeding the One to Grow On PSAs that were used from 1983 to 1989.
El Poder de Saber (The Power of Noesis) is The More You Know's sis campaign on Telemundo. While the other U.S. broadcast networks have similar campaigns, namely CBS Cares, Disney-ABC's Be Inspired, and PBS's Be More, NBC'due south The More than You Know is likely the most well-known.
History [edit]
A senior executive at NBC, Dr. Rosalyn Weinman, developed the entrada and wrote nearly of the on-air PSAs later putting an advisory quango together. She ran the campaign for 10 years. The get-go 'comet trail' star logo was designed past Steve Bernstein and later produced by Paul Johnson on an animation stand up using a slit-scan technique at R/Greenberg Associates (now R/GA Digital Studios) in Manhattan. They were later updated using three-dimensional estimator graphics. The More You lot Know plan won a Peabody Honor in 1993 for serving equally "a model national public service campaign to provide a range of useful information to its vast television receiver audience."[1]
The campaign has featured a range of guests over the years, including Amy Poehler, Joan Rivers, Jack McBrayer, Steve Harvey, Anjelica Huston, Questlove, and Jimmy Fallon.[2] Several by U.S. Presidents accept likewise participated in the entrada, including Neb Clinton, George H. W. Bush,[3] and Barack Obama, who encouraged parents to be more involved in their children'south educational activity, while then-First Lady Michelle Obama worked to promote the prevention of childhood obesity.[4] The show has besides featured Jonathan Brandis.
On February 24, 2016, NBC announced that information technology would launch a new Saturday morning E/I cake named after the campaign, programmed past Litton Entertainment and replacing its in-house NBC Kids block.[five]
Parodies [edit]
The campaign has been widely parodied, with references in Will & Grace, thirty Rock, American Dad!, Family Guy,[6] Drawn Together, Scrubs, recurring parodies on Late Night with Conan O'Brien, a running segment on The Daily Show called "The Less You Know," and an April 2006 series of NBC-produced mock PSAs starring the cast of The Office. A sketch on Sat Night Alive portrayed the sometimes-fatal effects of CPR.[7] A parody was as well shown on MADtv, mentioning the "[nonexistent] danger of conga lines", and some other one that spouted random obvious facts. Spliced has a parody of public-service announcements in general (and The More You Know in particular), in brief segments called "Knowing is Growing".[ citation needed ]
During the Super Bowl XLIX halftime show (which itself was broadcast by NBC), Katy Perry closed her performance with a rendition of "Firework" while riding on a falling star; post-obit the bear witness, comparisons were drawn to the former logo of The More You Know, as captured by user-created edits of photos from the scene.[eight]
See besides [edit]
- The More You lot Know (Television set programming block)
- CBS Cares, a currently running CBS PSA entrada
- Read More About It, a PSA entrada created by a joint venture between CBS and the Library of Congress
References [edit]
- ^ "Rodney Rex Coverage Wins a Peabody Honor". The New York Times. Apr 3, 1993. ISSN 0362-4331. Archived from the original on March 9, 2017. Retrieved March 9, 2017.
- ^ Megan Garber (September 16, 2014). "'The More You Know': There's More than to Know". The Atlantic. Retrieved January 25, 2017.
- ^ "Family Of Stars". The More You Know. Retrieved July 23, 2010.
- ^ Ariens, Chris (April sixteen, 2011). "New Look, New Faces for 'The More Y'all Know'". AdWeek . Retrieved January 25, 2017.
- ^ "NBC, Litton Partner on 'The More You Know' Block". Dissemination & Cable . Retrieved Feb 24, 2016.
- ^ poopertin11 (June 26, 2014), Family unit Guy - The More than You Know, archived from the original on Dec 22, 2021, retrieved September 21, 2016
- ^ Watch Saturday Night Live Episodes, Clips, and Interviews | Fancast
- ^ Michelle Steiner, Amanda (February 2, 2015). "Exploring Katy Perry's Super Basin Half-Time Show in Memes". People . Retrieved February three, 2015.
External links [edit]
- Official website
- The More Yous Know at IMDb
- NBC.com - The Office PSAs
Source: https://en.wikipedia.org/wiki/The_More_You_Know
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